3 Reasons to Ditch Time and Focus on Value

The best thing you can do for yourself and your business is to get the concept of time out of your head when it comes to pricing your services. Here’s why:

You’re Selling a Solution, Not Hours The value you provide to your clients is the impact you have on their business. You’re not selling time, you’re selling a solution.

There Are Only So Many Hours in a Year With 8,760 hours in a calendar year, there’s a cap on how much revenue you can collect. And burnout is high when the only way to earn more money is to work more hours.

You’re the Sum of Your Experiences You are not a collection of hours. You are the accumulation of all your skills and talents. That’s what differentiates you from the competition.

Discover the Power of Value-Based Pricing

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A Word From the Author

“Building my own product company quickly became a passion, but passion projects don’t always pay…at least not on day one. I completely revamped how I ran my [former] design firm to the point where I worked 19 days in one year and generated over $200,000 to fund my side project. How did I do that? This book will show you how—and help you do it too.”
Mike McDerment Founder and CEO of FreshBooks Co-author of Breaking the Time Barrier